Skift Take

Know where the growth in India is? In its Tier 2 and Tier 3 cities. IHCL definitely seems to know that.

Indian Hotels Company (IHCL) is bringing back its Gateway brand from “cold storage,” but it will be a reimagined version: A full-service hotel offering in the upscale segment.

Puneet Chhatwal, managing director and CEO of IHCL, called the brand an ideal fit to capture growth opportunities in emerging markets in metros and Tier 2 and Tier 3 cities. He said the rollout will commence with 15 hotels in Bekal and Nashik this quarter followed by destinations like Bengaluru, Thane and Jaipur.

The brand will further scale to 100 hotels by 2030, Chhatwal said during an earnings call on Wednesday. "This will be a similar story like the Ginger, which was reimagined in the years 2018 and 2019," Chhatwal said.