Skift Take

CEO Elie Maalouf pointed to early results suggesting that IHG's recent marketing efforts and brand development work are leading to growth in a virtuous flywheel for the hotel group.

Sean O'Neill

IHG provided a strategy update to investors Tuesday, with executives forecasting rising growth for its loyalty program and its hotel development pipeline.

"We are very intentional about our focus on growth and its importance," said CEO Elie Maalouf.

Here are key takeaways from the two-hour strategy presentation from IHG, the third-largest Western hotel group by room count and owner of brands such as Holiday Inn and Crowne Plaza.

IHG Sees Loyalty Gains

The company's executives said their 2021 revamp of their loyalty program has delivered results.

IHG had "over 130 million" members of its loyalty program at the end of 2023. "Enrollments in 2023 were up by an ex