Skift Take

The short-term rental space is fragmented to the hilt. We'll probably see more channel managers like Rentals United consolidating or seeing their businesses dry up.

Tel Aviv-based Guesty, which provides property-management system tools for the vacation-rental industry, announced the acquisition of a partner and sometime competitor Rentals United.

Guesty didn't disclose the terms of the deal, but said Rentals United, which is based in Barcelona and provides distribution services known as channel management, will continue to operate its own brand with its leadership intact.

"We believe in consolidation," Guesty CEO Amiad Soto told Skift on Wednesday before the announcement. "I think this industry is too fragmented and still needs to be consolidated so we can all make the best products. If you look at m