Articles tagged “amperity”

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Online Travel

Video Interview: Rethinking Loyalty in the Age of AI

In this video interview, Jason Perocho, vice president of product marketing at Amperity, discussed highlights from a new research report that explores how generative AI can help travel and hospitality companies put their customer data to its highest and best use, enabling them to earn loyalty in the new era of travel.

Amperity + Skift | 5 months ago

Video Interview: Rethinking Loyalty in the Age of AI
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Travel Technology

Skift Global Forum Video: How Customer Data Is Defining a New Era of Travel Demand

In this video from Skift Global Forum 2022, we hear from Amperity CEO Barry Padgett about how the right customer data — used smartly and efficiently — can create value, loyalty, and exceptional customer experiences.

Amperity + Skift | 2 years ago

Skift Global Forum Video: How Customer Data Is Defining a New Era of Travel Demand
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Online Travel

Skift Webinar: Data Will Enable the Next-Gen Traveler Experience

In this recent webinar, Amperity, Amadeus and Microsoft explored how travel brands can use customer data from all sources — not just rewards or loyalty — to differentiate, retain, and energize their customer base through positive, immersive digital experiences.

Amperity + Skift | 2 years ago

Skift Webinar: Data Will Enable the Next-Gen Traveler Experience
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Hotels

How Wyndham Uses Customer Data to Put Guests First

Frequent stays and in-person interactions have long been the standard building blocks for traditional loyalty programs. As travel experiences blend with the digital, contactless world, hotel brands must sharpen their abilities to gather first-party, personalized data from customers throughout the journey.

Amperity + Skift | 3 years ago

How Wyndham Uses Customer Data to Put Guests First
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Hotels

Skift Global Forum Video: Customer Data 2.0 and Insights to Build Long-Term Loyalty

In this video recording from Skift Global Forum, we hear from Jeanne Jones, vice president, community and customer marketing, Amperity, and Lisa Borromeo Checchio, chief marketing officer, Wyndham Hotels & Resorts, who discussed how data plays an integral role in building relationships with loyal members and new customers alike.

Amperity + Skift | 3 years ago

Skift Global Forum Video: Customer Data 2.0 and Insights to Build Long-Term Loyalty
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Online Travel

3 Ways Brands Can Harness Customer Data as the U.S. Reopens

Familiar themes such as personalization, loyalty, omni-channel, and end-to-end experiences are still front of mind for travelers as the recovery begins, albeit with a refreshed focus. Access to real-time, accurate, and first-hand data needed to satisfy these demands — and others — is even more foundational for any travel or hospitality company post-Covid-19 than it was before.

Amperity + Skift | 3 years ago

3 Ways Brands Can Harness Customer Data as the U.S. Reopens
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Airlines

Skift Loyalty and Subscription Summit: Rethinking Traveler Loyalty for a Post-Vaccine World

In this Skift Loyalty and Subscription Summit video, we hear from Jeanne Jones, vice president of Community and Customer marketing at Amperity, and Elliott Pesut, director of marketing at Alaska Airlines, to learn more about how they’re thinking about loyalty and customer data as air travel comes back to life in a post-vaccine world.

Amperity + Skift | 3 years ago

Skift Loyalty and Subscription Summit: Rethinking Traveler Loyalty for a Post-Vaccine World
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Online Travel

How Alaska Airlines and Amperity Are Partnering to Rethink Loyalty for a Post-Vaccine World

Traveler loyalty is no longer strictly limited to miles or points earned and redeemed. Instead, loyalty is now based on a much bigger and more holistic picture: how engaged the customer is with the brand, the depth of the relationship built, and the customer’s lifetime value.

Amperity + Skift | 3 years ago

How Alaska Airlines and Amperity Are Partnering to Rethink Loyalty for a Post-Vaccine World