Articles tagged “google”

Online Travel

Trivago Pulls Marketing Investments out of Latin America After Brand Campaign Letdown

Less localization is the tradeoff that Trivago is seemingly willing to live with as it uses AI to avoid having to pay TV pitch people in each of its markets.

Dennis Schaal | 3 days ago

Trivago Pulls Marketing Investments out of Latin America After Brand Campaign Letdown

Hotels

Skift Research Scraped 20,000 Google Hotel Listings: Here’s What We Found

We web-scraped 20k+ hotels listed on Google across the U.S., Europe, Asia and Middle East to understand which online travel agencies and direct sites compete for bookings in Google's sponsored and organic listings.

Pranavi Agarwal | 1 week ago

Skift Research Scraped 20,000 Google Hotel Listings: Here’s What We Found

Short-Term Rentals

Airbnb CEO’s 10-Year, $1 Billion Pay Package

Today's podcast looks at Airbnb CEO's compensation package, TUI's sustainability bonds, and Google's greener travel.

Rashaad Jorden | 2 weeks ago

Airbnb CEO’s 10-Year, $1 Billion Pay Package

Online Travel

Google Adding Features to Maps and Search to Promote More Sustainable Travel

Google just a few weeks ago shared updates about AI-powered travel features in some of its products. Now it's adding more.

Justin Dawes | 2 weeks ago

Google Adding Features to Maps and Search to Promote More Sustainable Travel

Short-Term Rentals

Expedia Is Considering Ways to Introduce Sponsored Listings on Vrbo

Short-term rentals could be the next frontier for sponsored listings. Hotels are difficult enough, but vacation rentals may be even more complex to get right.

Dennis Schaal | 4 weeks ago

Expedia Is Considering Ways to Introduce Sponsored Listings on Vrbo

Travel Technology

IHG Hotels Partners with Google to Build AI Trip Planner

IHG Hotels & Resorts sees a future in helping travelers plan their entire trip, not just where to stay.

Justin Dawes | 4 weeks ago

IHG Hotels Partners with Google to Build AI Trip Planner

Online Travel

Travel Metasearch’s Big Issues

Today's podcast looks at metasearch and changing consumer habits, United’s next Boeing issue, and an Ohtani tourism boost.

Rashaad Jorden | 1 month ago

Travel Metasearch’s Big Issues

Online Travel

How Travel Metasearch Lost Its Mojo

Advertising in travel metasearch used to be near the top of the list for online travel agencies and hotels. But then along came Google Hotels, YouTube, and TikTok, as well as hotel and online travel agency loyalty programs to deflate the value proposition.

Dennis Schaal | 1 month ago

How Travel Metasearch Lost Its Mojo

Online Travel

Google Unveils New AI-Powered Travel Tools

Today's podcast looks at Google's new AI tools, the U.S. State Department's new approach to visa wait times, and Australia's new record number of Indian tourists.

Rashaad Jorden | 1 month ago

Google Unveils New AI-Powered Travel Tools

Online Travel

Google’s New Travel AI Tools Want to Plan Customer Trips

Google is the among the tech giants investing in a reimagined, AI-powered future of travel planning and booking. How can the smaller companies compete?

Justin Dawes | 1 month ago

Google’s New Travel AI Tools Want to Plan Customer Trips